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October 26, 2020

Adobe Virtual Field Trip

Adobe – Virtual Field Trip 2020

Each summer, Adobe offices in the U.S. and Canada welcome employees’ families on-site for a full day of fun educational activities that promote art, STEM, and creative projects using Adobe products.
Virtu Labs was asked to join Cogs and Marvel to create two virtual 3D worlds where Adobe Field Trip attendees were invited to interact and play. In “Message in a Bottle” and “Kite Wish” activities, families could step into virtual environments to either exchange notes with families from around the world or build, decorate, and fly a digital kite. During the Adobe Field Trip finale on August 14, families from around the world gathered virtually to fly their kites, magically filling the sky with color and wishes from the children. These custom-designed environments, built using Adobe products, allowed the Adobe community to unite across distance and build connections in new ways.

Credits:

Client: Cogs and Marvel
Web 3D Software: Sorob Louie
Web 3D Generalist: Tony Grisey

September 9, 2019

ASICS – Lollapalooza

Augmented Brain

Hololens AR Application for visualizing internal brain parts and activities.

The agency, Viscira, reached out to us with a project to create an augmented reality experience of top of large brain sculpture.

The development of these experiences was entirely done in Unity3D for Hololens.

We helped developing five modules that explained different diseases affect the brain.

August 14, 2019

AR Brain

Augmented Brain

Hololens AR Application for visualizing internal brain parts and activities.

The agency, Viscira, reached out to us with a project to create an augmented reality experience of top of large brain sculpture.

The development of these experiences was entirely done in Unity3D for Hololens.

We helped developing five modules that explained different diseases affect the brain.

May 14, 2019

Google IO – AR Core

Google I/O 2019

AR Core Demos

For Google I/O 2019, VirtuLabs partnered up with Novel to develop a series of Augmented Reality demos to highlight the new features of AR Core.

The development of these experiences was entirely done in Unity3D with the help of 3D softwares such as Maya and Cinema4D.

We helped developing Four experiences: Collaborative Garden, Augmented Images, Augmented Faces, and Realism.

Collaborative Garden

A multiplayer augmented reality experience using Cloud Anchors to create a shared AR experience for all users around the garden.
As players hold their phones in front of the garden, a set of flowers appear on the table and each user will be tasked to find seeds to plant. Other users can see each other’s activity through AR.

Augmented Faces

Creating whimsical face masks has never been as easy and responsive. Using 468 points for the face, we tried to demonstrate creative opportunities for face mask applications.

Realism

As a new feature of ARCore, it enables augmented reality to look native to the environment by creating a dynamic light map from the environment.
A realistic digital mannequin next to an actual physical mannequin showcased the power of realism in AR.

Credits: @virtu_labs @maciekjanicki @petertarka @eccoscreen @this_is_novel @biz.as.usual @hashtag_america @j.proto @stebs

May 14, 2019

Dreamforce

March 1, 2019

CA 360 WebVR

This walkthrough video shows the experience on desktop platforms.

In collaboration with CA.com and JMS, we developed a webVR immersive platform for CA to tell their 360 customer stories.

Consisted of a CMS, and WebGL 3D front end, this website delivers content in webVR and responsive phone/desktop environments.

Feautres such as interactive map and navigation arrows help the user to move from one spot to another in the environment to explore more content.

Combining a 2D UI and a 3D environment has created a unique opportunity for innovating storytelling in WebVR while keeping a familiar interface for the user. This has reduced the learning curve while offering an exciting experience.

Using WebVR technology and responsive web combined allowed us to develop a framework using webGL and css to bring a 360 experience to almost all Android and iOS devices.
Google cardboard experience was also available for users to watch videos in a more immersive VR mode.

January 29, 2018

Byton Smart Car

Byton

VirtuLabs alongside Helios had the opportunity to collaborate with Byton on their first autonomous concept car.
We created a machine learning based face recognition software that integrated with Unity3D UI system to load each passenger’s preferences as they get inside the car.

January 22, 2018

Sky Lights

SkyLights is an interactive laser installation designed for Digital Design Days + OFFF Milano from a collaboration between NaiveLaser and VirtuLabs. SKY-Lights is an ephemeral light sculpture, a physical experience that uses the atmosphere as instrument to play with light and perception. Using custom LASER light technology, the sculpture works as a responsive environment that understands the crowd and reacts to their movements, sounds and actions. The installation will also create the opportunity for the audience to light paint the ceiling of the festival simply by being in the space. The interaction between the light sculpture and the audience illustrates how design decisions are an ongoing conversation between the designer, the audienceand the medium. As a company focused on interactive storytelling, VirtuLabs’ goal is to engage the Digital Design Days + OFFF Milano audience with the art surrounding them.

January 22, 2018

WAVE

WAVE – 2016 OFFF Conference of Milan

WAVE is an interactive installation for Digital Design Days – OFFF 2016 in Milan. We collaborated with Filippo Spiezia to create a living and responsive environment piece for the festival’s audience. The projection mapped curved wall was the hub of the festival, showcasing the speakers, live tweets from audience, and the upcoming events.

January 22, 2018

Mirra AR / VR

Mirra AR / VR Platform

VirtuLabs was hired by Mirra to help create a state of the art, web-based platform dedicated to creating content for virtual reality and augmented reality devices such as Vive, Occulus, Apple’s ARKit and more.

We were fortunate to have the opportunity to partner with companies such as Present and Airlift to make such a complex and intuitive product.

With the content creation platform from Mirra, creating immersive augmented and virtual reality content may become as easy as putting together a PowerPoint presentation. Equipped with nothing more than a web browser, users can use the tool to build augmented and virtual reality scenes using a simple drag-and-drop interface.